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Summit Partners has announced the addition of Matt Heinz as an Advisory Partner. Heinz will work alongside the firm’s investment team and its Peak Performance Group to support Portfolio Companies’ GTM Strategy and execution. His role helps these companies drive capital-efficient growth across sales, marketing, and revenue operations.

Heinz brings more than 20 years of experience to the firm, having built and led revenue organizations across the technology sector. Most recently, he served as the Chief Revenue Officer (CRO) at Boomi. Before that, he was the CRO at Amplitude, where he helped scale the business and supported its transition to the public markets. He also spent eight years at Marketo, where he built the enterprise sales business. By joining Summit, he will leverage this experience to help leadership teams optimize their Portfolio Companies’ GTM Strategy.  

Strategic Support for Scaling Revenue

The appointment is part of Summit’s broader effort to provide practical, functional expertise to its investments. Andrew Collins, a Managing Director at Summit Partners, stated: 

“We are thrilled to welcome Matt as an Advisory Partner. Over the course of his career, Matt has led revenue organizations at some of the most respected software companies. I’m confident that the practical and strategic experience he brings will be a meaningful resource for our portfolio companies as they work to build durable, efficient revenue organizations.”  

Heinz will be working at a tactical level to help companies navigate pivotal inflection points in their growth. Regarding his new role, Heinz said: 

“Having spent my career working at companies navigating pivotal stages of growth, I know firsthand how much the right support can matter at those inflection points. What drew me to Summit is the depth of resources they bring to their portfolio companies and the team’s commitment to working alongside management teams to help drive long-term value. I am excited to be part of that effort.”  

Building Durable Go-to-Market Engines

By bringing on a specialist with deep expertise in revenue operations and sales leadership, Summit is doubling down on its commitment to operational support. Advisory Partners at the firm are experienced operators who help identify new investment opportunities and offer functional guidance. With Heinz on board, the firm is better positioned to help its companies improve their Portfolio Companies’ GTM Strategy, ensuring they have the right frameworks in place to achieve long-term, sustainable growth.

Looking for more updates on financial innovation and revenue-driven technology? Visit RevTech News for expert insights and the latest trends.

News Source: Businesswire.com

Wunderkind and Bloomreach have launched a Native Integration to help retailers turn anonymous website traffic into actual revenue. The partnership is built to solve a specific problem: identifying high-intent visitors who aren’t logged in. By linking Wunderkind’s technology with Bloomreach Engagement, e-commerce brands can scale their growth. Also recover sales that businesses usually lose when unidentified visitors leave their sites.

Because this is a Native Integration, marketers can now use first-party data to trigger personalized emails and SMS messages directly within the Bloomreach platform. It cuts out the need for manual data syncing, which makes reaching out to shoppers much faster. The setup securely handles data and delivers personalized experiences in real time, helping brands manage workflows and respond to customer behavior instantly.

What the Integration Offers

This new connection gives brands a few specific ways to improve their marketing:

Unlocking Revenue from Anonymous Traffic

The integration focuses on the challenge of identifying anonymous visitors to drive better marketing results. Bill Ingram, CEO of Wunderkind, stated: 

“Our customers don’t want more tools; they want the tools they already use to perform better. By bringing Wunderkind’s capabilities directly into Bloomreach, we’re helping brands recognize more shoppers, act on events, and drive more revenue through the journeys they already manage. It’s a straightforward way to get more value from the stack they’ve already invested in.” 

The partnership aims to simplify the way brands execute personalized marketing at scale. The collaboration helps retailers maximize the value of every website visit by turning previously unidentifiable traffic into actionable customer profiles. By using this Native Integration, brands can stay competitive in the digital market by ensuring they have the tools to recognize and convert more of their audience.

Looking for more updates on financial innovation and revenue-driven technology? Visit RevTech News for expert insights and the latest trends.

News Source: Businesswire.com

ELG Injury Lawyers saw their revenue jump 400% after they adopted AI Tech Built for Personal Injury Firms. The firm leaned on the EvenUp platform to get past the slow pace of manual document processing. This move let the Portland-based practice grow quickly without losing its focus on high-quality client care. Now, the legal team successfully turns around comprehensive demands in 10 months or less.

The Proactive Personal Injury AI Platform is employed by the company to streamline its intricate case procedures. Some of these systems are Express Demands, Medical Management, and Companion, among others, which provide improved services. The application helps to keep information private while improving the efficiency of medical record reviews. This technology is developed to help businesses remain competitive in the highly demanding market for personal injury firms. With the help of the AI tech built for personal injury firms, the company was able to clear its backlog.

Accelerating Legal Results with AI

The collaboration led to a 10x improvement in demand turnaround times. David Eltringham, Esq. stated:

“In personal injury law, our time is very fragmented. Before joining forces with EvenUp, we were always putting out client fires due to the inherent difficulty of getting demands out in a fast, productive, and reliable manner. Because of EvenUp, our business is up over 400% since adopting the EvenUp platform, and what really excites me about the future is that we’re just scratching the surface of what EvenUp has to offer. This incredible partnership has created a better future for ELG and its clients, where we have the freedom to massively grow and scale our practice without losing sight of our core values and doing the things that got us to where we are today.”

The technology allows attorneys to focus on personalized client advocacy instead of paperwork.

Eltringham noted, “Bottom line, EvenUp’s AI frees our legal team and me up to spend more time with clients so we can effectively and consistently deliver that human touch. This is crucial to building a client-centric brand that definitely stands out in a crowded marketplace that so often forgets the clients that they serve.” 

The continued use of AI Tech Built for Personal Injury Firms ensures the firm remains a leader in legal innovation. This technical adoption creates a more efficient path for injury victims seeking justice. 

Looking for more updates on financial innovation and revenue-driven technology? Visit RevTech News for expert insights and the latest trends.

News Source: Businesswire.com

Holman Logistics, a leading third-party logistics provider, appointed Robin Bladow as Revenue Growth Manager. The company holds more than 160 years of supply chain expertise. In this new role, Bladow will lead outbound prospecting and pipeline development efforts. She will work closely with sales and marketing teams. Together, they will identify and engage qualified opportunities across Holman target markets. 

Bladow brings years of progressive sales development experience to Holman Logistics. Most recently, she served as Senior Sales Development Representative at ShipHero. There, she expanded multi-channel outbound prospecting through phone, email, and LinkedIn. Earlier, she led business development at The ODP Corporation’s VEYER division. She generated $27 million in qualified pipeline during her tenure.

 Industry Experience and Growth Strategy

Bladow also helped standardize BDR best practices at VEYER division. She consistently ranked as a top contributor in meetings and conversions. She also delivered strong pipeline impact across the business. Earlier, Bladow worked at FreightWaves’ SONAR platform. She served there as an Enterprise Business Development Representative. She won BDR of the Quarter several times. She also earned President’s Club recognition for performance. She knows Salesforce, HubSpot, Apollo, Outreach, Gong, and LinkedIn Sales Navigator well.

“Robin’s track record speaks for itself. She’s a builder. She’s generated real pipeline at scale, she’s coached other BDRs into top performers, and she understands the logistics space from the inside out,” said Tim Sartin, Vice President of Sales at Holman Logistics. “What sold us wasn’t just the numbers. It was her discipline around qualification and her instinct for surfacing the buyer insights that actually move strategy forward. That’s exactly the kind of intelligence we want feeding into our go-to-market motion as we continue to grow.”

Bladow joins Holman Logistics during a key expansion phase. The company continues investing in distribution, warehousing, fulfillment, and transportation services. This role also strengthens sales, marketing alignment, pipeline creation, and customer experience.

Looking for more updates on financial innovation and revenue-driven technology? Visit RevTech News for expert insights and the latest trends.

News Source: PRNewswire.com

BillingPlatform’s RevVenue Launch offers an immense advancement for finance executives who are facing compliance issues. RevVenue was created by BillingPlatform to support enterprises in handling revenue recognition complications. Moreover, the platform targets businesses using innovative pricing methods. The company launched RevVenue as a professional knowledge hub. It aids finance experts in overcoming ASC 606 and IFRS 15 complexities easily. Besides, it provides insights on subscription, usage, and AI-driven revenue models. In today’s digital world, novel business models are evolving quickly. As such, pricing methodologies and agreements have become more complicated.

AI products pose another set of problems for finance departments. Consumption pricing, token credits, and outcome-oriented contracts require prudent management. Moreover, teams must determine appropriate revenue recognition timelines.

According to its recent Revenue for Software and SaaS report, KPMG noted that software deals create ongoing ASC 606 challenges. Likewise, changing business models demand continued judgment and interpretation.

BillingPlatform RevVenue launch addresses these growing concerns directly. The platform connects finance, accounting, and revenue operations leaders with practical resources. In addition, it supports decision-making across changing billing environments.

RevVenue Key Resources for Finance Teams

RevVenue updates content daily for industry professionals. It focuses on four major areas. Best Practices provide workflows and checklists. These tools help teams apply ASC 606 correctly and avoid audit issues. Insights & Trends cover market updates and finance strategy. They also explain the impact of AI pricing models. Diagnostic Tools help teams assess readiness gaps. Moreover, they estimate revenue recognition costs and system needs. Expert Perspectives share advice from experienced professionals. These insights support quote-to-cash and billing operations.

What Industry Leaders Said

“Revenue recognition has become one of the most strategically important and operationally complex disciplines in the modern finance organization,” said Brad Sawaya, CFO of BillingPlatform. “AI-driven monetization is raising the stakes further. Consumption models, credit structures, and outcome-based contracts don’t map cleanly to traditional revenue recognition frameworks, and finance teams are navigating this largely without dedicated resources. With RevVenue, we wanted to change that. This is an industry resource designed to go beyond product conversations and give accounting and finance leaders the expert guidance, market context, and practical tools they need to navigate change with confidence.”

“Revenue recognition is becoming increasingly complex as business models evolve,” said Ronald Haantjes, Chief Revenue Officer, Synthesis Systems Inc. “What we see across organizations is that many of the challenges surface downstream in finance, while the root causes often sit upstream in how revenue is designed, captured and operationalized. Initiatives like RevVenue play an important role in helping finance and revenue leaders better understand and navigate this complexity.”

“We see RevVenue as a valuable destination for revenue and finance teams seeking practical insights, thought leadership and informed analysis,” said Chelsea Fickbohm, Chief Revenue Officer, Ravus. “We’re proud to contribute our real-world revenue recognition implementation experience to advancing the conversation around modern revenue management.”

“There aren’t a lot of places that support the office of the CFO in dealing with the complexities of revenue and billing that is collaborative, supportive, and industry leading, from identifying and defining problems all the way to finding the optimal solution,” said Brian Reid, Managing Director, RESPEC. “We are excited to be contributing to this industry effort and to see the community and knowledge sharing grow.”

Looking for more updates on financial innovation and revenue-driven technology? Visit RevTech News for expert insights and the latest trends.

News Source: PRNewswire.com

SYNERGEN Health revolutionizes laboratory RCM with its comprehensive and integrated IGNITE solution. In addition, lab RCM effectiveness increases with the use of AI technology and analytics. SYNERGEN Health is one of the most innovative RCM solutions providers in the field of healthcare. Also, laboratory RCM innovations are boosted by advanced analytics and AI/ML, along with robotic process automation technologies. Additionally, SYNERGEN Health digitizes healthcare operations in order to capture maximum revenue opportunities. Hence, the efficiency of laboratory RCM increases due to the application of technology and automation.

IGNITE was officially launched at Executive War College 2026. Thus, the stakeholders of laboratory RCM now enjoy enhanced visibility and tangible gains in operations. Furthermore, the program ensures end-to-end visibility and control of laboratory RCM processes. Traditionally, there have been various problems associated with laboratory RCM processes. Due to poor systems and outdated technology, revenue cycle efficiency was affected. Consequently, claim denials and payment delays were common occurrences.

SYNERGEN Health now addresses these challenges with IGNITE laboratory RCM solution. Furthermore, laboratory RCM performance improves through AI-driven intelligence and automation.

“Laboratories are at a tremendous disadvantage in today’s complex revenue cycle environment and fragmented point solutions have done little to address the full scope of the problem,” said Duminda Gunawardena, Co-Founder and Managing Partner at SYNERGEN Health. “At a time when laboratories are being squeezed by rising costs and shrinking reimbursements, IGNITE provides a more integrated way to improve performance and drive stronger outcomes.”

IGNITE integrates four core capabilities for laboratory RCM transformation. Moreover, each capability strengthens financial performance and operational efficiency.

IGNITE Integrated Capabilities

AI-Enabled Technology

AI-enabled technologies improve laboratory RCM with automation and predictive analysis. In addition, accurate data collection boosts billing accuracy and acceptance. Also, denial prediction cuts down unnecessary denials. Therefore, the reimbursement process speeds up throughout laboratory RCM.

Professional RCM Teams

Professional RCM teams improve laboratory RCM with industry knowledge and regulatory expertise. Also, payer knowledge increases accuracy and cash flow.

Besides, human decision-making improves claim processing.

Processes That Work

Consistent processes optimize laboratory RCM for efficiency and scale. Also, proper coding and billing processes minimize mistakes. Therefore, efficiency and accuracy greatly improve. 

High-Touch Service & Execution

High-touch execution improves laboratory RCM accountability and outcomes. Additionally, SYNERGEN manages billing, appeals, and denial recovery operations. Consequently, reimbursement cycles become faster and more reliable.

“We did not want to offer just another piecemeal RCM solution with limited scale and applicability,” said Sunil Konda, Chief Product Officer and Executive Vice President at SYNERGEN Health. “We worked closely with clients to understand where performance breaks down across the laboratory revenue cycle. IGNITE combines AI-driven technology with deep domain expertise, proven processes, and high-touch service to deliver consistent execution and measurable financial outcomes at scale.”

IGNITE integrates with existing client systems seamlessly. Moreover, laboratory RCM data is collected, analyzed, and optimized efficiently. Additionally, external data sources enhance revenue cycle visibility. The platform operates under SOC 2, HITRUST CSF Type 2, and SOC 3 standards. Therefore, laboratory RCM data remains secure and compliant. Furthermore, compliance risks reduce significantly for healthcare organizations.

Looking for more updates on financial innovation and revenue-driven technology? Visit RevTech News for expert insights and the latest trends.

News Source: PRNewswire.com

Digital.ai, serving complex enterprises, appointed Craig Jones as Chief Revenue Officer today. The company helps organizations deliver trusted software rapidly with advanced AI capabilities. Jones will direct Digital.ai’s global revenue growth strategy across major business functions. He will manage sales, customer success, and sales engineering worldwide. He will also oversee business development and revenue operations teams.

Jones brings more than 25 years of enterprise growth leadership experience. He has served successfully in the Chief Revenue Officer role before. He scaled commercial organizations through direct and indirect sales channels. He also expanded business development and revenue operations capabilities. Additionally, he led successful go-to-market strategy programs globally.

Jones has delivered profitable growth in many enterprise software businesses. He worked across public companies and private equity-backed organizations. He also helped several cloud-first software companies scale efficiently. His experience supports Digital.ai’s next stage of expansion. The leadership team expects strong results from this appointment.

Growth Vision and Executive Statements

The appointment strengthens Digital.ai’s go-to-market leadership across global markets. It also advances the company’s AI-powered customer journey strategy. That strategy covers pre-sales, post-sales, and customer success operations. Digital.ai continues scaling revenue through acquisition and expansion efforts. The company also grows business development across strategic accounts.

“Craig joins at exactly the right moment. The conversation in enterprise software has shifted – leaders aren’t asking whether to adopt AI anymore; they’re asking why the results haven’t followed. That’s the problem Digital.ai is built to solve, and it’s why 53% of the Fortune 100 trust us. Closing that gap requires a go-to-market engine that understands the complexity of what these organizations are actually dealing with. Craig has built and led those kinds of organizations, and I am thrilled to have him on board,” said Derek Holt, CEO, Digital.ai.

“The opportunity at Digital.ai is compelling,” said Jones. “Enterprises everywhere are working to turn AI investment into real business outcomes, and Digital.ai is uniquely positioned to help them do just that. I am looking forward to building on the strong foundation already in place, deepening customer relationships, and driving the kind of growth that creates lasting value.”

Looking for more updates on financial innovation and revenue-driven technology? Visit RevTech News for expert insights and the latest trends.

News Source: Businesswire.com

Keller Williams Realty, LLC (KW) named Christopher Brodhead as chief revenue officer (CRO). KW remains the world’s largest real estate franchise by agent count. Brodhead will lead revenue growth strategy across the company. His appointment strengthens KW’s position for real estate entrepreneurs.

“We’re excited to welcome Chris to Keller Williams,” said Chris Czarnecki, CEO and president, KW. “At the end of the day, KW is a people development business, and he’ll help us continue to build what’s next, so our affiliated agents, franchises, leaders, and our culture continue to grow.”

This newly created role aligns KW revenue-driving functions under one strategy. It also supports growth across the KW ecosystem. The strategy includes several important business priorities. Brodhead joins KW with more than 20 years experience. His background includes leadership and business development expertise. He also brings capital formation and investor relations knowledge. He has scaled sales organizations during transformation periods.

“I’m excited to join Keller Williams because it represents something rare at scale, a company deeply grounded in the success of its people,” said Brodhead. “KW’s agent-centric culture, commitment to education, and clear sense of purpose create a powerful foundation.”

Experience and Future Expansion Plans

Before joining KW, Brodhead served at Alesco Advisors. He worked there as principal and chief growth officer. Alesco Advisors is based in Rochester, New York. It operates as an SEC-registered investment advisory firm.

“The opportunity in front of us is not to reinvent what already works, but to explore additional avenues of growth,” said Brodhead. “KW is a company built on models, systems, and values that put people first. I’m honored to be part of the next chapter.”

Earlier, Brodhead served as managing director at Benefit Street Partners. That company specializes in private credit investments. Franklin Templeton acquired certain Broadstone Real Estate assets earlier. At Broadstone, Brodhead served as senior vice president.  He focused on investor relations and expansion efforts. He helped grow the company significantly over time.

“I see this role as an opportunity to further connect and strengthen the company’s growth efforts in a way that is aligned, measurable, and built for the long term,” said Brodhead. 

“Adding Chris to the team will help us further drive what matters most, our agents and their ability to grow and succeed at the highest level,” said Czarnecki.

Looking for more updates on financial innovation and revenue-driven technology? Visit RevTech News for expert insights and the latest trends.

News Source: Businesswire.com

Powerfleet AI Video SaaS announced the launch of Vision 360 Plus. The new Powerfleet AI Video SaaS solution improves fleet visibility and driver safety. Moreover, it supports the company’s North American growth strategy. Powerfleet, listed on Nasdaq as AIOT, leads the artificial intelligence of things SaaS mobile asset sector. The company introduced Vision 360 Plus as an AI-powered video platform. It offers multi-camera 360° coverage for fleet operations.

Furthermore, Powerfleet has worked together with TELUS to expand the Powerfleet AI Video SaaS solution into North America. TELUS connects more than 20 million customers all around the world. This collaboration would enhance the expansion capability of Powerfleet AI Video solutions into the markets. With TELUS connectivity capabilities and Powerfleet Unity Video solutions, mid-enterprise organizations will be able to use AI Video solutions at ease. The move also supports recurring SaaS revenue growth.

“Our partnership with TELUS represents a meaningful growth driver and reinforces our strategy to scale high-margin, AI-powered SaaS solutions through strong channel partnerships, “said Steve Towe, Chief Executive Officer of Powerfleet. “As customers increasingly prioritize safety, risk reduction, and operational intelligence, Vision 360 Plus delivers advanced safety customer value and supports long-term revenue expansion.”

Vision 360 Plus Targets Safety Challenges

Vision 360 Plus addresses key fleet risks such as blind spots and low visibility. These issues often lead to collisions and insurance claims. However, the new solution helps reduce such risks effectively. The system uses multi-camera 360° monitoring and AI-driven alerts. Consequently, fleet operators can improve driver behavior and coaching programs. It also helps increase customer retention and platform engagement.

“At TELUS, we are committed to delivering innovative solutions that help our customers. Our partnership with Powerfleet enables us to bring advanced AI-driven capabilities like Vision 360 Plus to market, extending customer value with enhanced visibility and predictive risk management,” said Jodi Baxter, VP Product & Services for TELUS.

Furthermore, the launch highlights Powerfleet’s ongoing growth execution. The company continues to expand its AIoT SaaS platform. At the same time, it strengthens partnerships and boosts recurring revenue opportunities.

Looking for more updates on financial innovation and revenue-driven technology? Visit RevTech News for expert insights and the latest trends.

News Source: PRNewswire.com

AES Cleanroom Technology has appointed John Groth as Chief Revenue Officer. The move comes as AES Cleanroom Technology sees rising demand for flexible manufacturing environments across pharma and biotech sectors. Groth brings more than 20 years of leadership experience. His background includes pharmaceutical manufacturing technology, capital equipment sales, financial markets, and legal strategy.  Therefore, he will lead revenue operations and support the company’s expansion plans.

He joins AES from Optima. There, he served as Vice President of the Pharma Division. He managed the company’s largest global business unit. During his tenure, service revenues increased strongly. In addition, team headcount doubled.

Earlier, Groth worked at SKAN AG as Regional Sales Director. He supported aseptic processing and advanced-therapy medicinal product manufacturing. Moreover, during the COVID-19 pandemic, he helped pharmaceutical and biotech companies expand production capacity. He also spent more than ten years in financial services. He worked with Wells Fargo and JPMorgan. There, he built expertise in valuation, cash flow analysis, and investment strategy. Groth holds a Master of Science in Law from Northwestern University Pritzker School of Law. He also earned a Bachelor of Arts in Business from the University of Wisconsin–Green Bay. Furthermore, he speaks German fluently and has worked with multinational organizations.

John Groth to Lead Growth Strategy

In his new role, Groth will oversee business acquisition, sales, partnerships, and commercial operations. His priorities include expanding AES Cleanroom Technology across pharmaceutical, biotech, and advanced technology markets. He will also scale the commercial team for continued growth. In addition, he aims to deliver a smooth client experience from concept through project completion.

“John understands how to scale complex, capital-intensive businesses while staying close to customer needs,” said Chris Miller, CEO of AES Cleanroom Technology. “That balance will be important as we continue to grow and support clients delivering next-generation therapies.”

 “Our clients are moving faster than ever, and the cost of a delayed facility is measured in therapies that don’t reach patients on time,” Groth said. “AES has spent 40 years earning trust in this market. My focus is converting that trust into growth by tightening how we sell, design, and deliver as one team.”

Looking for more updates on financial innovation and revenue-driven technology? Visit RevTech News for expert insights and the latest trends.

News Source: PRNewswire.com

The AI agents of Outreach Omni are taking forward the innovation from Outreach. The launch of Spring 2026 release by Outreach included AI-powered features in its products for enhancing the productivity, execution, and decision-making skills of revenue team.

This innovation included the introduction of Outreach Omni AI agents, Agent Studio, new AI agents, and additional capabilities. Moreover, it announced the rebranding of its website as Outreach AI. The latest release is focused on the future where human beings and AI will coexist. Therefore, Outreach focused on three key goals. These include AI as a teammate, AI that scales top skills, and AI leaders can trust.

According to Outreach, these upgrades strengthen its position in revenue orchestration software. Moreover, thousands of enterprise revenue teams already use the platform worldwide.

“Revenue teams are entering a new era. Autonomous agents handle the execution, and conversation is the new front door for everything that requires human judgment,” said Nithya Lakshmanan, Chief Product Officer at Outreach. “Outreach Omni is that conversational agent interface, delivering any insight, any action, any workflow through chat, no clicks required. Our spring release brings more agentic innovations like Agent Studio to build your custom agents. This is the shift from doing the work to orchestrating it.”

Outreach Omni AI Agents Support Revenue Teams

Outreach Omni AI agents act as a universal conversational tool for revenue teams. It does more than basic chatbot functions. Instead, it helps users turn insights into actions during every sales stage. For example, sellers can prepare for meetings quickly. Managers can identify risks early. Leaders can ask business questions and receive instant answers. Users can also send emails and handle objections inside one conversation.

Furthermore, Outreach made Omni available in Slack and the mobile app. Future versions will offer more automated actions. Revenue teams will also create scheduled personal AI agents. Outreach also launched Agent Studio for RevOps teams. This feature lets teams build custom agents quickly. Users can use a visual canvas and ready templates. As a result, businesses can deploy specialized workflows in minutes. Outreach Knowledge keeps AI responses aligned with approved company content. It uses product and messaging documents as a trusted source. Therefore, generated responses remain accurate and consistent.

The new release also reduces manual work for sellers. Meeting Preparation: The Agent briefs the representatives before meetings, thus saving time. Deal Alerts notify users about changes in engagement levels or deal information.  For the team leader, the AI Topic Explorer looks at conversations on the account and team level and identifies trends on products, competition, objections, and pitching. Outcomes Report links engagement and deal data to win rates. This helps teams build repeatable playbooks. Smart Kaia Coach scores rep skills automatically across meetings. Consequently, every rep receives coaching without managers reviewing every call.

Looking for more updates on financial innovation and revenue-driven technology? Visit RevTech News for expert insights and the latest trends.

News Source: Businesswire.com

EFG Companies recently won a Silver American Business Award for Achievement in Product Innovation. This honor came during the 24th annual Stevie Award-based competition. The win recognizes the firm’s Million Mile Limited Engine Protection Loyalty Program.

This specific program addresses key challenges for both powersports dealers and consumers. It provides a unique tool to help dealers differentiate themselves from competitors. Additionally, it helps drive traffic back to the service drive.

“This award validates what matters most to us, innovation that directly delivers measurable revenue for our dealer partners,” said Jennifer Rappaport, President and CEO of EFG Companies. “The Million Mile Loyalty Program was intentionally built to help powersports dealers grow back-end revenue, strengthen customer relationships, and boost repeat service traffic in a challenging economic environment. We’re honored to be recognized for a product that delivers real, bottom-line impact.”

Silver American Business Award: Innovation Driving Dealer Revenue

The program offers significant financial benefits to participating dealerships. To date, EFG’s Powersports division has seen a 42% increase in year-over-year revenue. Much of this growth stems from the new loyalty program. EFG projects that dealerships will increase unit sales by 11%. Furthermore, they expect to add roughly $325 in revenue per powersports vehicle sold.

Consumers also gain protection through this initiative. The program shields them from costly repairs to the engine, which is a critical vehicle component.

Judges commented, “EFG Companies presents a compelling product innovation with the Million Mile Limited Engine Loyalty Program, clearly articulating its market need and dealer value proposition. The quantified results, 42% YOY revenue growth, 12 new dealership groups, and $325 incremental revenue per vehicle, are impressive.”

The company has now won 15 Gold Stevie Awards throughout its history. This marks their twelfth consecutive year receiving national excellence honors. 

Looking for more updates on financial innovation and revenue-driven technology? Visit RevTech News for expert insights and the latest trends.

News Source: Businesswire.com