Bonsai Health, a leading AI healthcare platform focused on automating complex workflows, has appointed Rick Trefzger as its new Chief Revenue Officer (CRO). This appointment marks another strategic step in the company’s growth following its recent $7 million seed funding round led by Bonfire Ventures and Wonder Ventures.
Trefzger brings more than a decade of experience from Modernizing Medicine (ModMed), where he served as Vice President of Sales. He played a crucial role in scaling ModMed into one of the most recognized specialty-specific EHR platforms in the United States, supporting dermatology, ophthalmology, orthopedics, and other core specialties. His leadership helped transform medical workflows and redefine how practices deliver care.
Most recently, Trefzger served as Vice President of Global Software Sales at IDEXX. This role further expanded his expertise in the healthcare technology sector.
Driving AI Innovation and Growth Across Healthcare
According to Travis Schneider, Co-founder and Co-CEO of Bonsai Health, “Rick’s deep understanding of specialty practice operations and his ability to build high-performing teams make him the ideal leader for this next phase. His experience at ModMed gives him unmatched insight into how AI can reduce burnout, improve patient outcomes, and enhance practice efficiency.”
At Bonsai Health, Trefzger will lead all go-to-market initiatives, including sales, marketing, and business development. His primary goal is to expand Bonsai’s reach and strengthen its partnerships across diverse medical specialties.
Commenting on his new role, Rick Trefzger said that Bonsai is creating a new category of AI-driven practice automation. He emphasized that this AI truly performs the work. The early success of this platform shows its potential to transform patient care and operational efficiency. I’m excited to help scale this impact and support Bonsai’s mission.”
Luke Kervin, Co-founder and Co-CEO of Bonsai Health, added, “Rick’s leadership, strategic insight, and operational discipline will play a key role as we continue to bring our AI healthcare platform to more practices worldwide.”
With this new leadership addition, Bonsai Health advances its mission to help healthcare organizations leverage AI to streamline workflows. The company aims to improve access and drive sustainable growth in patient care.
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News Source: Businesswire.com
