LoopMe has recently hired Michael Scott as the Chief Revenue Officer to help it meet its ambitious target. Of reaching gross revenue of $1 billion. This hiring comes after a period of success, where the company has been maintaining a 40% growth rate every year. Moreover, the company remains at the forefront of the industry by incorporating the latest AI technology into its brand performance solutions. By hiring a former executive from Samsung Ads, LoopMe hopes to improve its sales infrastructure around the world. As a result, the company is poised to take advantage of the increasing need for real-time audience intelligence. The company has also hired Ammar Doosh as the new Vice President of Product Management for Generative AI.
“LoopMe is gaining rapid traction by fulfilling the demand for better activation of real-time audience intelligence, as well as accurate measurement and live omni-channel adjustment,” comments Scott. “My remit for the year ahead will center on further bolstering revenue by bringing the platform to more brands across borders, helping to power successful campaigns across mobile and CTV.”
Leadership Expansion Supports Global Growth and AI Strategy
LoopMe Continues to Scale Global Operations and AI Innovation. The management team is still committed to extending its presence in the television, CTV, and mobile markets globally. In particular, the recent hiring of new staff members will ensure that the company’s collaboration. With the global DSPs, SSPs, and agencies becoming more streamlined. At the same time, the development of the Generative AI projects is expected. To increase the efficiency of digital marketing campaigns even further.
Stephen Upstone, CEO and Founder, commented: “LoopMe has seen incredible growth and has huge ambition that hiring Michael will help us deliver as we push towards generating revenue of over $1BN in the coming years. AI has been at the heart of LoopMe’s growth and innovation story. LoopMe is now investing further into Generative AI initiatives in our products and across the enterprise to drive better results for our customers and to fuel innovation.”
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News Source: Businesswire.com
