AMC Entertainment recently celebrated its most successful pre-Christmas holiday weekend in four years. More than 4 million moviegoers visited AMC or ODEON Cinemas from Thursday through Sunday. This surge in attendance highlights a substantial recovery for the movie theater industry. The weekend performance was driven by the debut of Avatar: Fire & Ash. This film earned $88 million domestically during its opening.
The movie theater chain benefited from a diverse slate of popular films. For the first time in 2025, five movies each earned over $14 million. These titles included David, The Housemaid, and The SpongeBob Movie. Holdover hit Zootopia 2 also contributed to the high ticket sales. Many fans chose premium 3D formats for the new Avatar sequel. Roughly 67% of domestic admissions revenue came from IMAX and Dolby screenings.
AMC Entertainment continues to lead the global theatrical exhibition market. The company operates about 860 theaters and 9,600 screens worldwide. Strong holiday attendance confirms that the big-screen experience remains a top choice for families.
AMC Chairman and CEO Adam Aron commented:
“James Cameron, his cast and crew, and the incredible team at Disney have done it yet again. AVATAR: FIRE & ASH is a true cinematic masterpiece that must be seen on the big screen. This is a wonderful gift to movie theatres and moviegoers during the holiday season.”
He also noted the impressive balance across the current box office. The presence of five major hits shows there is something for everyone. Families can enjoy value offerings, such as the AMC Popcorn Pass. This success provides a positive outlook for the remainder of the 2025 season.
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News Source: Businesswire.com
