Outreach Revenue Orchestration is now available through Salesforce’s AgentExchange ecosystem. Outreach, a leading agentic AI platform for revenue teams, announced the expansion. The move brings its revenue orchestration platform into the environments customers already use. The company is joining the AgentExchange ecosystem to extend access across daily work interfaces.
Outreach is using a headless strategy built around Salesforce. This approach brings trusted Salesforce capabilities into commonly used enterprise applications. These applications include Claude, ChatGPT, Microsoft Teams, and Slack. Authorized experiences can connect with consistent Salesforce context, actions, security, and governance.
The approach allows customers to access revenue workflows without changing their regular work environments. As a result, revenue teams can work with connected data across multiple applications. The Outreach agentic AI platform for revenue teams will be available through AgentExchange, allowing customers to purchase, provision, and manage Outreach directly within the marketplace through unified billing and automated provisioning.
“Outreach as an AgentExchange ecosystem partner and its debut as a transactable Go-to-Market App on AgentExchange gives GTM teams a faster path to AI that acts on their behalf, not just alongside them,” said Lisa Eisenberg, Senior Vice President of ISV Sales at Salesforce. “Sellers, sales leaders, and RevOps get the combined power of Salesforce and Outreach – putting agents to work with less setup and more time back for the work that generates pipeline and revenue.”
Headless Architecture Enables Connected Revenue Workflows
The company powers its headless approach through the Headless Toolkit. The toolkit provides an open Salesforce architecture for partners and solution providers. Partners can use the framework to build and connect solutions across different interfaces. Therefore, customers can deploy capabilities where their teams already work.
Outreach is bringing revenue orchestration into this framework. Its AI agents can execute multi-step workflows across connected systems. For example, agents can update records and advance deals. They can also coordinate actions across systems from customers’ everyday applications. This approach connects Outreach Revenue Orchestration with existing enterprise workflows. It also reduces the need for sellers to switch between separate applications.
AgentExchange serves as Salesforce’s trusted partner ecosystem and marketplace. The platform brings together technology companies and consulting firms within one ecosystem. The marketplace includes AI interfaces, builders, agents, apps, plugins, MCP tools, and integrations. It also connects customers with services that support AI deployment and scaling.
Moreover, AgentExchange offers a platform to assess and acquire various available solutions. Buyers can buy the services and technology via the marketplace. This arrangement acts as an enabler for companies while they implement AI in their businesses, and helps connecting specialized technology to the existing Salesforce environments.
Salesforce and Outreach Bring AI Closer to Revenue Teams
The AgentExchange ecosystem brings market innovation into a trusted Salesforce foundation. Outreach adds specialized revenue orchestration capabilities to this ecosystem.
Its solutions address complex and industry-specific revenue workflows. They also bring expertise designed around the needs of revenue teams.
Additionally, connected revenue data can provide stronger context for AI systems. This context can make AI more relevant and actionable for users.
The integration also supports businesses seeking greater sales automation. Revenue teams can use AI agents to support workflows across their existing technology environments.
Outreach Enables AI Agents to Act on Revenue Work
“Revenue teams don’t just need agents that observe their pipeline, they need agents that can act on it,” said Abhijit Mitra, Outreach CEO. “Being one of the first in headless and transactable listing on AgentExchange means our AI can execute revenue work directly inside the infrastructure our customers already run on, without adding another step for sellers and sales leaders to manage.”
The Outreach agentic AI platform will be available through AgentExchange. Customers can purchase, provision, and manage Outreach directly through the marketplace. The marketplace also provides unified billing and automated provisioning. Consequently, customers can reduce manual steps between evaluation and deployment.
This setup enables revenue teams to put Outreach agents to work faster. It also supports a more connected approach to AI-powered sales workflows. The Outreach Revenue Orchestration platform and Outreach AI Agents are available through AgentExchange. Customers can access the offerings through the Salesforce marketplace.
The expansion strengthens the connection between Salesforce and Outreach. It also gives revenue teams another way to bring agentic AI into their existing workflows. Salesforce, Agentforce, AgentExchange, AppExchange, and others are among the trademarks of Salesforce, Inc.
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News Source: Businesswire.com
