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Aidan Rees-Williams Returns to Viadex as Chief Revenue Officer

Viadex

Viadex today announced the appointment of Aidan Rees-Williams as its Chief Revenue Officer. Aidan Rees-Williams joins Viadex with a strong commercial background across technology markets. The appointment comes at a time when businesses are looking for trusted technology partners to deploy globally. Viadex is expanding its capabilities in more than 100 countries. The company has also established practices across AWS, cloud and managed services.

Aidan Rees-Williams, who spent the first six years of his career in the industry at Viadex. So he returns with a knowledge of the company and a broader experience of the industry. He will now lead the company’s commercial engine and support its next phase of growth.

Aidan Rees-Williams will concentrate on creating customer roadmaps over the long term in his new role. These plans will address the challenges of sourcing and deploying technology globally. He will also assist customers to better manage complex technology environments. Meanwhile, Viadex will continue to expand its global IT infrastructure and managed services capabilities. 

Viadex is entering its most exciting phase of growth when AI is reimagining what companies need from their infrastructure partners,” says Rees-Williams. “Our goal is to enable clients to concentrate on their core goals while Viadex absorbs the complexity of sourcing, deploying, and managing technology globally. By deepening partnerships and taking on complexity, my commitment is to deliver measurable value at every stage for our customers and the business.”

Rees-Williams Brings Global Sales Experience

Before returning to Viadex, Rees-Williams worked at Continent 8 Technologies. He progressed from Senior Account Director to Head of North American Sales. At Continent 8 Technologies, he managed the North American P&L. He also led the go-to-market strategy across several technology areas. These areas included cloud, connectivity, managed infrastructure, and cybersecurity. His responsibilities covered tier one operators such as FanDuel, DraftKings, and BetMGM.

So Rees-Williams arrives for his new job with a strong commercial discipline. He also has experience in working across technical infrastructure and regulated markets. He also has a mixed background of commercial strategy and complex technology requirements. This experience will benefit Viadex as it develops its global technology deployment services. Rees-Williams will also focus on building long-term relationships with enterprise customers. He will take a customer-first approach by seeking to understand their goals before developing technology solutions. 

Viadex strengthens commercial strategy

Rees-Williams’ return strengthens Viadex’s commercial leadership as the need for technology continues to evolve. The company is focused on helping organizations simplify complex requirements for global infrastructure. At the same time, Viadex continues to grow its cloud and managed services capabilities. Its global deployment footprint now spans over 100 countries.

This reach allows the company to support businesses that operate across multiple markets. This also makes it possible for Viadex to serve the technology needs of different regions. Another plus is Rees-Williams’ experience in regulated environments. He has an understanding of the technical and commercial challenges facing organizations with demanding infrastructure needs. Therefore, his expertise can help Viadex build better customer roadmaps. These roadmaps will align technology deployments to broader business objectives. 

“Aidan understands the business, the sector, and the client’s requirements and returns with the experience we need to drive the next chapter of Viadex’s growth. His track record of building enterprise revenue in some of the most demanding regulated environments in the world is highly relevant to our clients and our strategic goals,” says Dino Cooper, Founder and CEO of Viadex.

Focus on Long-Term Customer Value

Viadex looks to build on Rees-Williams’ commercial expertise to deliver sustainable expansion. His role will be more than traditional revenue development. He will instead focus on building partnerships around defined customer requirements. He will also assist customers in navigating the complexity of global technology management. This approach reflects increasing demand for reliable global technology roll-out. More and more companies are looking for partners that can take care of infrastructure in more than one region.

Viadex, with its proven technology capabilities, aims to meet this demand. This includes AWS, cloud, connectivity and managed infrastructure and cybersecurity services. Rees-Williams’ experience also aligns with where the company is focused — on enterprise customers. His past experience with major operators provides relevant experience for complex technology environments. 

“The opportunity in front of Viadex is significant, and Aidan is the right leader to capture it. He combines deep commercial rigour with a genuine understanding of what our customers are trying to achieve. I’m looking forward to working alongside him as we scale the business,” concludes Dan Hayden-Hammond, Managing Director of Viadex.

Rees-Williams’ return to the company provides Viadex with an experienced commercial leader. His industry knowledge will help the company’s plans for continued expansion. In the meantime, the company will keep building its global capabilities to deploy technology. It will also focus on delivering measurable value through long term customer partnerships. 

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News Source: PRNewswire.com